BayCare's marketing strategy centers on 'taking the friction out of the healthcare experience' – Becker's Hospital Review

By ejireuhud | Marketing

Aug 07

BayCare’s marketing strategy centers on ‘taking the friction out of the healthcare experience’  Becker’s Hospital Review

In the spring of 2018, Clearwater, Fla.-based BayCare began rolling out a new and far-reaching marketing campaign that used simple, tongue-in-cheek imagery …

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