E.l.f. Shutters Its Stores, Ratchets Up Digital Marketing To Reinvigorate Brand's 'Superpowers' – HBW Insight

By | Marketing

May 17

E.l.f. Shutters Its Stores, Ratchets Up Digital Marketing To Reinvigorate Brand’s ‘Superpowers’  HBW Insight

The Oakland, Calif.-based firm is cautiously projecting net sales declines of 4% to 8% in fiscal 2020, but is confident about its strategic redirection, which …

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